Girls dress for girls

I know I'm not alone in saying that when I walk down the street, I'm checking out what other girls are wearing. Girls appreciate seeing a well-put-together outfit, or a hot new trend item they've been dying to purchase for themselves in the flesh (this can also induce huge pangs of jealousy and desire to rush to the nearest Sportsgirl with credit card in hand)! It's the "wow, she looks great, I've got to get myself a skirt/top/dress like that" realisation that has us storing away the image in our fashion memory banks for the next time we go shopping.

Working in magazines, it's also a daily occurrence in the office. We know when someone has a new item of clothing on, and just have to comment on it and need to know where they got it from. You can really blow your colleagues away by breathily answering, "it's from London/LA/Paris" and that's why many magazine girls are addicted to online shopping.

Girls feel more pressure to look good for girls than guys. We worry about what other girls will be wearing at certain events, we feel good when we receive compliments about a new outfit and we'd be lying if we said we've never bitched about another girl's bad outfit choice.

I would rather see girls trying new trends (even if they are bordering on looking like they're playing dress up's from their mum's cupboard) than resorting to cleavage-boosting slutty ensembles that scream "come here boys!" Fashion is supposed to be fun, so next time you're at the shops, find something that inspires you and makes you feel good. And forget what other people will say : )

Notes on Glossy Paper